$ advertise
Your product, on the exact article your customers are reading.
Crashtech placements are resolved dynamically per article. Book a campaign against a single article, a whole topic, or the entire site — your creative is live in minutes, and you can retarget it any time without anything being redeployed.
01 Placements
Sidebar
300 × 250 · stickyOne premium placement beside the article body on desktop reads — next to the table of contents, in view for the whole read.
In-article
responsive bannerPlaced between sections inside the article flow — the highest-attention surface on the page.
Below content
responsive bannerRight after the article ends, before FAQs — catches readers at the moment of decision.
Home banner
responsive bannerOn the Crashtech homepage, seen by every returning reader.
02 How targeting works
Per article
Pin your campaign to specific articles — ideal when one piece speaks directly to your buyers.
Per topic
Own a whole topic hub — every current and future article in that topic carries your creative.
Sitewide
Maximum reach across all placements, weighted against other active campaigns.
Campaign reporting includes per-article impressions and clicks. Booking is self-serve in the advertiser portal — sign in, top up credits and go live in minutes — or email [email protected] and we will set it up with you.
04 Frequently asked questions
How does advertising on Crashtech work?
You pick the articles, topics or the whole site, upload a creative and set a budget in the self-serve portal. Slots resolve per page view against 110 articles across 9 beats, and campaigns go live in minutes without anything being redeployed.
What does a Crashtech ad cost?
Placements are billed per thousand viewable impressions from a prepaid Flocci credit wallet, so you top up once and spend across campaigns. Impressions are only counted when the slot actually enters the reader’s viewport.
Who reads Crashtech?
Developers, founders and technical decision-makers reading long-form analysis on Founder's Notebook, Development Best Practices, AI & Society, AI Business & Money and related beats. There is no paywall or registration wall, so the audience is the open search and AI-referral audience rather than a subscriber list.
Can I target a single article?
Yes. Targeting is specificity-scored: a campaign bound to one article outranks a topic campaign, which outranks a sitewide campaign, with keyword affinity against the article’s tags and click-through feedback deciding between equals.
Do ads slow the site down or follow readers around?
No. Every slot resolves in one up-front request, creatives are visibility-gated, and there is no third-party behavioural tracking — targeting uses the article’s own context plus first-party session data that never leaves the reader’s device unaggregated.