---
answer: direct
beat: ai-search
source: 1 article · updated: May 23, 2026
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What is Generative Engine Optimization (GEO)?

Generative Engine Optimization is the practice of optimizing content so it gets cited and recommended inside LLM-powered search summaries from engines like ChatGPT Search, Perplexity and Google Gemini. It prioritizes authoritative language, clear structure, quotable definitions and machine-readable metadata over classic keyword density.

Answered in

SEO is Dead? The Developer's Guide to AI Search, GEO, AEO, and LLMO

Traditional SEO is changing. Learn GEO and AEO — how to optimize your site to be cited by AI search engines like ChatGPT Search, Perplexity and Gemini.

Crashtech Editorial May 23, 2026 SEO & AI Search

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