What should a publisher do first?
Keep important reporting crawlable and useful on its own, make related coverage easy to find, and compare impressions, clicks and engagement in Search Console over time. Do not assume a new AI result placement guarantees visits.
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Google Is Moving More Links Into AI Search Answers. What Should Publishers Change?Google's October AI Search update adds more visible inline sources, official links and news carousels. Here is what changed and what publishers should measure.
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